Wojciech Majeran

Educator, andragog and markete,  graduate of the Jagiellonian University and the Pedagogical University of Krakow, co-creator of the social campaigns “Our mountains are a common cause”, “Wrocław Loves Basketball”, “Wrocław Koduje 2.0”. He has been associated with the tourism industry for 12 years. Co-responsible for the campaign promoting Wrocław in Europe for tourists, which ended with Wrocław’s victory and the title of European Best Destination 2018. In the years 2012-2021, he worked for Tatry Mountains Resorts as (TMR), responsible for the promotion and public relations of winter and summer resorts among Poles, co-author solutions related to data mining that facilitate the personalization of offers for Gopass users. In 2017-2018, he carried out projects aimed at researching the market and promoting the reputation of winter resorts for the Georgian National Tourism Administration and the Department of Tourism and Resorts of the Autonomous Republic of Ajara. In 2018-2022, he implemented projects for Czech Tourism in the field of reputation promotion and the use of new technologies to promote winter resorts in the Czech Republic.