ENTER25 eTourism conference
Speakers
17-21 February 2025 – Wrocław, Poland

Raffaele Filieri
Dr. Raffaele Filieri is Professor of Digital Marketing at Audencia Business School. Prior to covering this position, Raffaele has covered academic positions at Newcastle University Business School (UK), Northumbria University Business School (UK), University of Limerick – Kemmy Business School (Ireland), and La Sapienza Università di Roma (Italy). Raffaele earned a PhD in Business Engineering (Complexity Science) from Universita’ Roma Tre. He worked in the private sector, where he was an instructor, consultant and business analyst for SMEs and multinational companies (e.g., Fiat Auto, Merck, Tharsus). Raffaele’s main research interests include online consumer behavior, electronic word-of-mouth and user-generated content; online consumer engagement; online communities; social media marketing; influencer marketing; sharing economy; knowledge management; technology adoption and continuance intention; AI in marketing; and online consumer co-creation (see the research page for more details). Prof. Filieri’s actual publications include over 100 academic articles published in leading peer-reviewed journals.