Alessandro Inversini

Alessandro Inversini is Associate Professor in Marketing at the EHL- Hospitality Business School. After obtaining his Ph.D. at Università della Svizzera italiana (Lugano), Alessandro was appointed in managerial positions both at university level and at business level in the Ticino region. Alessandro joined Ecole hôtelière de Lausanne in 2019 from Henley Business School, University of Reading. He is the coordinator of the innosuisse funded Flagship Resilient Tourism project, a Swiss wide inititive to forster datafication in the travel sector. Alessandro interests lie at the intersection of digital communcation, experience design and regenerative business models.