Ms. Johanna Heinonen is a senior lecturer and researcher specializing in tourism, design, and digital innovation at LAB University of Applied Sciences in Finland. With a diverse career spanning teaching, project management, and research, she has made significant contributions to both international and domestic research and development projects.

An active member of the international research community, she participates in various boards and associations and brings a strong international perspective to her work. Multilingual and globally oriented, she focuses on the digitalization of tourism, with a particular interest in enhancing customer experiences through digital platforms. Her research is driven by a passion for cross-disciplinary collaboration and innovation in service design.