ENTER26 eTourism conference
Provisional Program
27-30 January 2026 – Breda, The Netherlands
Discover the provisional program for ENTER26, featuring keynotes, presentations, and networking opportunities that shape the future of eTourism.
Monday, January 26, 2026
20:00 – Late Social Gathering (@ Delegate’s Expense)
Tuesday, January 27, 2026
8.30 - 9.00 Registration & Welcome Coffee
9.00 - 10.30 Welcome & Keynote
10.30 - 11.00 Coffee Break
11.00 - 12.30 PhD Workshop Plenary Session
12.30 - 14.00 Lunch
14.00 - 15.30 PhD Workshop Sessions
15.30 - 16.00 Coffee Break
16.00 - 17.30 PhD Workshop Sessions
17.30 - 18.00 Closing & Awards
20.00 – Late Social Gathering (@ Delegate’s Expense)
Wednesday, January 28, 2026
8.30 - 9.00 Registration & Welcome Coffee
9.00 – 9:30 Welcome to ENTER 2026
9:30 – 10:30 Industry keynote: Caroline van Beesten-Van der Veen (Hilton)
10.30 - 11.00 Coffee Break
11.00 - 12.30 Co-Creation sessions
12.30 - 14.00 Lunch
14.00 - 15.30 Academic Keynote: Prof. Iis Tussyadiah (University of Surrey)
15.30 - 16.00 Coffee Break
16.00 - 17.30 Academic Track: Smart Tourism, AI, Digital Transformation, Digital Co-Creation
17.30 - 18.00 Meet The Journal Editors
20.00 – Late Welcome Reception
Thursday, January 29, 2026
8.30 - 9.00 Registration & Welcome Coffee
9.00 - 10.00 Industry Keynote: Sanne van Let (Holland.com)
10.30 - 11.30 Co-Creation Sessions
11.30 - 12.30 Academic Track: Robots in Tourism, Digital Sustainability, Social Media, Metaverse
12.30 - 14.00 Lunch
14.00 - 15.30 Academic Keynote: Prof Dimitrios Buhalis (Bournemouth University)
15.30 - 16.00 Coffee Break
16.00 - 17.30 Academic Track: AI, Digital Transformation
17.30 - 18.00 IFITT AGM
20.00 – Late Gala Dinner
Friday, January 30, 2026
8.30 - 9.00 Registration & Welcome Coffee
9.00 - 10.00 Industry Keynote: Sergey Patsko (Capgemini)
10.30 - 11.30 Co-Creation Sessions
11.30 - 12.30 Academic Track: Blockchain Technology, Digital & Humans, AI, Smart Hospitality
12.30 - 14.00 Lunch
14.00 - 15.30 Academic Keynote: Chulmo Koo (Kyung Hee University)
15.30 - 16.00 Coffee Break
16.00 - 17.30 Academic Track: Digital Sustainability, AI, Digital Transformation
17.30 - 18.00 Closing, Awards and ENTER27
20.00 – Late Social Gathering @Delegates Expenses
Saturday, January 30, 2026
9:00 – 12:30 Social activity
