BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//IFITT - ECPv6.15.20//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-WR-CALNAME:IFITT
X-ORIGINAL-URL:https://ifitt.net
X-WR-CALDESC:Events for IFITT
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:Europe/Vienna
BEGIN:DAYLIGHT
TZOFFSETFROM:+0100
TZOFFSETTO:+0200
TZNAME:CEST
DTSTART:20230326T010000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:+0200
TZOFFSETTO:+0100
TZNAME:CET
DTSTART:20231029T010000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:+0100
TZOFFSETTO:+0200
TZNAME:CEST
DTSTART:20240331T010000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:+0200
TZOFFSETTO:+0100
TZNAME:CET
DTSTART:20241027T010000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:+0100
TZOFFSETTO:+0200
TZNAME:CEST
DTSTART:20250330T010000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:+0200
TZOFFSETTO:+0100
TZNAME:CET
DTSTART:20251026T010000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=Europe/Vienna:20240508T110000
DTEND;TZID=Europe/Vienna:20240508T130000
DTSTAMP:20260506T225136
CREATED:20240430T045956Z
LAST-MODIFIED:20240503T134141Z
UID:10000012-1715166000-1715173200@ifitt.net
SUMMARY:IFITTtalk on Air: AI and Tourism Marketing
DESCRIPTION:AI and Tourism Marketing: Dive into Our Free Workshop Series and Elevate Your Strategy \nJoin us for a first transformative IFITTtalk on Air on May 8th\, 2024\, at 11 AM CET\, focusing on the power of AI in strategic digital marketing. This insightful session will feature John Bustard and PR Smith\, the renowned author of the SOSTAC® planning model (https://prsmith.org/sostac/)\, widely adopted by major organizations including LinkedIn and KPMG. Learn how this framework can revolutionize your marketing efforts. \nIn addition\, we are excited to unveil a series of free\, hands-on workshops from the MarTech Laboratory. These sessions are specifically designed to harness the potential of generative AI for strategic applications in travel and tourism\, with a special focus on the unique challenges and opportunities within the African travel markets. \nThis event is an excellent opportunity for professionals looking to leverage AI as a pivotal tool in their marketing arsenal\, offering a pathway to innovation and skill enhancement. \nDon’t miss this chance to elevate your marketing strategy—secure your spot for the upcoming session. \n  \nRegister now!
URL:https://ifitt.net/event/ifitttalk-on-air-ai-and-tourism-marketing/
LOCATION:Madrid
ATTACH;FMTTYPE=application/pdf:https://ifitt.net/wp-content/uploads/2024/04/IFITTtalk.pdf
ORGANIZER;CN="IFITT":MAILTO:ifitt@ifitt.net
END:VEVENT
END:VCALENDAR